Info

Onward Nation

America's best podcast for learning how today's top business owners Think, Act, and Achieve. Onward Nation is a five-day-a-week podcast hosted by Stephen Woessner, CEO of Predictive ROI. Business owners share the most influential lessons learned throughout their careers, including insights into their daily habits, their most vital priorities that have contributed to their business and personal success, and the most challenging time or situation that could have devastated or even ruined their businesses or careers. Business owners share their "recipes for success" including those systems they wish they had put into practice inside their business when first starting out. Each episode concludes with guests sharing two or three practical and tactical strategies they would recommend to brand new business owners in order to best ensure success in their new business and careers. Onward Nation provides business owners with the strategies and tactical step-by-step "recipe" that will help anyone make their business more systematic, predictable, measurable, and repeatable.
RSS Feed Subscribe in Apple Podcasts
Onward Nation
2021
October
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February
January


2015
December
November
October
September
August
July
June


Categories

All Episodes
Archives
Categories
Now displaying: Page 1
May 27, 2020

With a talent for creating special events that blossomed while working for her dad’s car stereo shop, Nicole Mahoney got her start in marketing at Frontier Field in Rochester and she began serving as the executive director of the internationally known Lilac Festival. Later on, Nicole headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester.

In 2009, Nicole founded Break the Ice Media, with more than 20 years of experience in tourism marketing. She now hosts “Destination on the Left”, a highly successful tourism marketing podcast.

As a business owner, Nicole knows what it takes to be successful. She founded BTI to help businesses tell their brand story through public relations, digital and traditional channels. Nicole has the ability to uncover unique marketing opportunities and develop marketing and public relations initiatives that help clients build long-term success.

What you will learn from this episode:

  • Why the onset of the global pandemic pushed Nicole and her team to “double down” on their thought leadership and content creation
  • How Nicole’s investment in her thought leadership has paid off in an overwhelmingly positive response from her audience
  • How Nicole’s clients within the travel and tourism business have been significantly impacted by the pandemic, and how she is working to help them through the challenge
  • Why focusing on being a great partner, establishing goodwill, and planting seeds now can help you survive and thrive through the crisis
  • How Nicole and her team navigated the early days of the pandemic, and why transparency in decision-making has been vital as they navigate the challenge
  • How Nicole and her team decided to hold a three-day virtual summit for her community well in advance of the pandemic, and how they have found tremendous success
  • How the virtual summit, already planned to be held in April, was ideal under the conditions of social distancing
  • How Nicole and her team are now helping their clients convert their own events into virtual shows, and how that service is becoming a new offering for Break The Ice Media
  • How the virtual summit gave birth to the idea of offering an online course with modules for clients, and how the team coordinated to create the course
  • Why being completely transparent and showing how they have done their work has been key in better serving their clients

Resources:

Additional Resources:

0 Comments
Adding comments is not available at this time.