Mike Coughlin is the owner of Digital Blue Creative, a full-service digital advertising agency in Boston with core competencies in marketing analytics consulting, search engine optimization, social media, global paid search management, and video production. Throughout his career, Mike gained a wide range of knowledge and experience working with global companies in almost every industry, including Sony Music, SAP, Four Seasons Hotels, Humana, Wharton School of Business, Scholastic, National Grid, BMW, DirecTV, and The Boston Globe.
Mike is his own skeptic and tries to see his own challenges down the road -- work smarter, not harder. ONWARD!
Stay focused -- Mike creates a list of the five most important things he has to do each day.
Mike signed a partnership agreement that was not a good agreement -- and Mike tells the whole story here.
"Don't compete -- create."
"You don't need a partner."
I would have had hired a consultant sooner rather than later.
Go against the trends -- the majority is usually wrong.
An individual would have a tolerance for risk taking and creative thinking.