Ron Carucci is co-founder and managing partner at Navalent and is a seasoned consultant with more than 25 years of experience working with CEOs and senior executives of organizations ranging from Fortune 50s to start-ups in pursuit of transformational change. He’s a two-time TEDx speaker, a popular contributor at Harvard Business Review and Forbes, and is the best selling author of the book, “Rising to Power.”
Brian Burke is an active owner and president of SellYourMac.com, the world’s most trusted and highest independently rated Apple trade-in company and whose mission is to make it fast, safe, and easy to buy, sell, and service Apple products. His company has served over 100,000 customers, paid out $19 million, and has been featured on USA TODAY, MacWorld, and ABC News.
Paul Spiegelman is the co-founder of the Small Giants Community, a peer-group of purpose-driven business leaders. He is the former chief culture officer of Stericycle, the co-founder and former CEO of BerylHealth and the founder and chairman of The Beryl Institute. He’s a New York Times bestselling author and has been honored with the Ernst & Young Entrepreneur of the Year award. Paul is a columnist for Forbes.com and has been featured in the Wall Street Journal and Inc. Magazine.
Good Morning...I’m Stephen Woessner, CEO of Predictive ROI and your host for Onward Nation.
Before we dive into today’s episode — which is going to be a solocast where it’ll be just you and me spending some time together exploring a topic that my team and I have been watching very closely — I want to make sure you’ve heard about our new Alexa Flash Briefing that we launched yesterday...and how you can get free access to the daily content.
You can activate it with a simple voice command to your Amazon Echo device by saying…“Alexa, enable the Onward Nation Flash Briefing” and you will be all set to receive our daily, short, business building tips and strategies anytime you ask Alexa for your Flash Briefing.
Please give it a try and let me know what you think — thumbs up or thumbs down. Your feedback helps us get better each and every day.
And if you’re asking yourself, “What the heck is an Alexa Flash Briefing?”... during our time together in this solocast...I’m going to share the ins and outs to Alexa Skills and Briefings and how Alexa can impact your biz dev strategy in big ways...and I will share why my team and I at Predictive ROI have been studying the broader category of “Voice” for a while now...and I will even take you behind-the-curtain into the four reasons we felt it was important for us to launch the Onward Nation Flash Briefing.
Full show notes available here: https://predictiveroi.com/podcasts/stephen-woessner-solocast-episode-78/
Elizabeth Engen is an Online Business Strategist and Founder of Premier SEO Ninjas - a digital marketing agency that helps doctors and lawyers grow their practices by creating online strategies that increase their number of clients and boost their bottom line. Premier SEO Ninjas aims to be the leading provider of innovative, comprehensive, state-of-the-art, and results-driven digital and Internet marketing solutions to enable their clients to become successful.
Our special encore guest today is Chris Prefontaine. Chris has been in the trenches of the real estate industry for over 25 years. His company has done over $80 million in real estate transactions. He is a practitioner at heart — which is why his company still buys between 4 to 10 properties each month where Chris and his family practices what he preaches. He is the author of the best selling book, “Real Estate on Your Terms.”
I invited Chris back for an encore because of a fundamental problem that most business owners struggle with -- how to get their wealth out of their business and into other assets -- just in case they don’t have an opportunity to sell the business -- or even if they do sell the business -- awesome -- the diversification of assets can provide a very balanced portfolio. And real estate may be one of those investment strategies to consider as you are building out your plan.
Chad Littlefield and Will Wise are Co-founders of We!™ — an organization whose mission is to create conversations that matter. Chad is a keynote speaker, who has spoken at TEDx and is the creator of We! Connect Cards™, which are now used to create conversations that matter on campuses and companies in over 50 countries around the world. Will has over two decades of experience in custom building leadership programs for corporate and non-profit groups. Together, Chad and Will have launched a new book, Ask Powerful Questions: Create Conversations that Matter, now a #1 Amazon.com Bestseller.
Ron Alvesteffer is the President and CEO of Service Express, a company that specializes in on-site data center hardware maintenance services. Under his leadership, Service Express has averaged double-digit revenue growth year over year and has expanded their geographic footprint nationally. Service Express has been named to the Inc. 5000 list of fastest growing privately held companies for 10-years, but Ron is most proud of their strong company culture which has led to the company being named one of the nation’s Best and Brightest Companies to work for for the past several years.
Stacy Jones is the CEO and founder of Hollywood Branded, a Los Angeles influencer and entertainment marketing and strategy agency. She has over 20 years of leadership experience building global influencer and entertainment branding campaigns for top Fortune 500 companies and hundreds of brands. Acknowledged as an expert in the field, Stacy has appeared on CNN and MSNBC, spoken at conferences around the globe from Germany to Beijing, and has been featured in Forbes, The Wall Street Journal, Advertising Age, and other media outlets.
Phil Singleton is a web designer, SEO expert, award-winning author and CEO of the digital agency, Kansas City Website Design & SEO. He is co-author of the Amazon bestseller, “SEO for Growth: The Ultimate Guide for Marketers, Web Designers and Entrepreneurs” — a book that he co-wrote with John Jantsch of Duct Tape Marketing and listed as a top marketing book by Huffington Post. He’s also the author of a popular WordPress SEO plugin that has been downloaded over 100,000 times in the last year. Phil’s latest venture, Podcast Bookers, is a service that helps marketers and executives get booked on established podcasts.
Ken Pasch is the President of KiVisions Inc., a leader development company that utilizes the innovative 7-Step Successful Ventures in Human Dynamics Model™ and the Make Your M.A.R.K! cycle™ — the basis for the entire leader development process. He’s a leadership authority, having worked for 30 years to develop, test, and refine the process that revolutionizes the tools available to leaders. Ken is the host of the syndicated radio show “Unlock Your Full Potential” and is also the author of the book, "On Course: Become a Great Leader and Soar!”
Matt Theriault is a real estate investor and mentor, entrepreneur, author, and United States Marine Corps Desert Storm Veteran, who teaches people how to create wealth, financial independence and freedom through financial literacy and a creative real estate investing education. He’s built a cash-flowing real estate portfolio of over 100 units over the last 10 years. using a conservative, simple, and efficient approach. Matt is also the host of two podcasts, including the popular real estate investing podcast, Epic Real Estate Investing and Do Over, a top-rated personal development podcast.
Shannon Adkins is the President and CEO of Future State, a consulting firm that works with companies and their leaders to help them realize their “Future State” and remain productive inside a constant state of change. In 1996, she started working for a small company, Tech Prose, where she successfully started the web division. Shannon worked for numerous startups and tech companies before returning to Tech Prose, where she helped to revive the company. The changes led to a doubling in revenue in 24-months, new offerings, new clients, new leaders, and a new name, Future State, where she has served as the CEO since 2015.
Chip Franks is the co-founder of JoeVolunteer— a philanthropic company that connects people who need help with people who want to help…by using an app that’s like Uber for volunteers. He was also a successful real estate broker, having owned a residential real estate and property management company with 20 agents and a staff of 10, which he sold in March 2017 following a stroke. After selling his company, Chip wrote his first book, "Life Lessons from Dad: 101 Ways to Get More From Life”.
Our special encore guest today is Bill Troy. He is an Inc. 500 CEO who helps global brands like Sony, Disney, and Nestle see the world from a different perspective. As CEO of Civilis Marketing, Bill and his team help companies initiate and nurture relationships that drive business growth using today’s digital communication tools. He is also the author of the book “CLICKSAND: How Online Marketing Will Destroy Your Business (And The Unlikely Secret To Saving It).” Now...you may remember Bill and the wisdom he shared during Episode 597. If you haven’t listened to, studied, and applied all he shared during our first interview...I highly encourage you to add Episode 597 to your list of vital priorities.
Our special encore guest today is Tim Fargo. He is a successful entrepreneur, speaker, and investor and founded investigative business firm Omega Insurance Services in 1996 with a credit card, grew it to over 300 employees, and sold it in 2003 for $20 million. He is now the President and CEO of socialjukebox.com — a social media content management system he developed and designed. Tim is also the author of Alphabet Success — Keeping it Simple. My Secrets to Success. Now...you may remember Tim and the wisdom he shared back in Episode 63 of Onward Nation. If you haven’t listened to, studied, and applied all he shared during our first interview...I highly encourage you to add Episode 63 to your list of vital priorities.
Anese Cavanaugh is devoted to helping people show up and bring their best selves to the table in order to create significant positive impact in their lives. She is the founder and creator of the Intentional Energetic Presence Method, an advisor and thinking partner to leaders and organizations around the world, and author of Contagious Culture: Show Up, Set the Tone, and Intentionally Create an Organization That Thrives. In addition to appearing in publications like Harvard Business Review, The Huffington Post, and the NY Times, and she writes regularly for Inc.com in her column “Showing Up”. And...she is currently working on her next book due out this year.
Our special encore guest today is Scott Dubois. He is the co-founder of Pidalia, a digital agency in Boston, that provides clients with solutions to their challenges in advertising, software design, and business process management. Scott specializes in media selection, campaign strategy, and analytics and applies his knowledge of business processes through consultation with clients. Scott is also an internationally recognized speaker on the topics of marketing strategy, user engagement, and cross-media communications. Now...you may remember Scott and the wisdom he shared during Episode 526. If you haven’t listened to, studied, and applied all he shared during our first interview...I highly encourage you to add Episode 526 to your list of vital priorities.
Dr. John Johnson is the President and CEO of Edgeworth Economics, one of the most prominent economic consulting firms in the world. He uses econometrics and economic theory to develop careful analyses in a wide range of antitrust, labor and employment, class action and damages-related matters. He writes and presents on economic topics related to litigation, including several highly-cited papers on rigorous analysis in antitrust class actions. Dr. Johnson is also the author of EVERYDATA: The Misinformation Hidden in the Little Data You Consume Everyday. Now...you may remember John and the wisdom he shared during Episode 344. If you haven’t listened to, studied, and applied all he shared during our first interview...I highly encourage you to add Episode 344 to your list of vital priorities.
Duane Brown is the founder and head of strategy for Take Some Risk, Inc., a performance marketing agency working with startups and brands to discover what is not working, convert traffic they have or improve and scale what is already working. He has over 11-years of digital marketing and branding experience working with clients including ASOS and Cineplex.
You may have heard me recently talking about point-of-view (POV) — why it is so important — and what can happen to a business if the owner doesn’t get serious about defining it — and building a strategy around it.
Without a clearly defined POV, you will not be able to attract or retain the clients and prospects you want — and your biz dev strategy will suffer as a result.
But...if you and your team do the hard work to gain clarity around your POV...why you do what you do...who you do it for...and for whom you don’t do it for...you will be able to attract the clients and prospects to your business who are exactly aligned with the sweet spot of your business.
Originally, I considered making today’s episode a solocast -- where it would be just you and me exploring a topic without a guest. But — I changed my mind because I wanted you to have the benefit of getting some additional perspectives on this very critical topic...and I wanted you to get the perspectives from someone who has a real depth of knowledge not only in point-of-view and why it matters, but in business development, and in branding.
So my guest for today’s episode is Drew McLellan. You may remember Drew from several other Onward Nation episodes -- in fact...this is Drew’s 5th visit to Onward — more than any other guest.
Drew is one of my most influential mentors -- and -- he works in the trenches with my leadership team and me helping us build and scale Predictive ROI. Without a doubt...his insights, knowledge, and wisdom have been critical to our success over the last five years.
Drew is the CEO at Agency Management Institute and has owned and operated his own marketing agency over the last 23 years. He has written two books and has been featured in the New York Times, Forbes, Entrepreneur, Fast Company, and Fortune Small Business. The Wall Street Journal called Drew’s blog “One of the 10 blogs every entrepreneur should read.”
Connor Gillivan is the co-founder and Chief Marketing Officer of FreeeUp.com — the top marketplace to hire pre-vetted freelancers online in eCommerce, Amazon, digital marketing, advertising, web development and design. He has sold over $30 million online, has hired hundreds of freelancers to build his companies, is a published author, and is the owner of ConnorGillivan.com — a blog where he shares industry insights on lessons he’s learned in growing his first Amazon business and FreeeUp.com.
Our special encore guest today is Nick Sonnenberg. He is a serial entrepreneur with a passion for creating companies that disrupt the way people live. Nick is the co-founder of Leverage and the co-author of the book “Idea to Execution”. His personal mission is to help busy entrepreneurs and executives optimize their lives in a meaningful way and help them go from idea to execution in as few steps as possible. Now...you may remember Nick and the wisdom he shared during Episode 431. If you haven’t listened to, studied, and applied all he shared during our first interview...I highly encourage you to add Episode 431 to your list of vital priorities.
Tom Carmazzi is the CEO of Tuthill Corporation, a privately held and 4th generation manufacturer of industrial products. His role is to bring to life the COMPASS of the corporation. The COMPASS is Tuthill’s version of a vision and mission statement, however, it is radically different from the norm. Their version is all about “ALIVENESS” with a “Purpose to Wake the World.” This HUGE undertaking requires a culture where folks want to live into their full potential not only for the company, but for their families, their communities, and the world.
Dr. Steve Bistritz is the Founder and President of SellXL, a sales training and consulting firm for professional salespeople selling in a business-to-business environment. He has more than 40 years of high-tech sales, sales training, and sales management experience, including 27 years with IBM. He is also co-author of the best-selling sales book, “Selling to the C- Suite,” and the 2nd edition was just released.