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Onward Nation with Stephen Woessner | Interviews with today’s top business owners | Careers

America's best podcast for learning how today's top business owners Think, Act, & Achieve. Onward Nation is a five-day-a-week podcast hosted by Stephen Woessner, CEO of Predictive ROI. Business owners share the most influential lessons learned throughout their careers, including insights into their daily habits, their most vital priorities that have contributed to their business and personal success, and the most challenging time or situation that could have devastated or even ruined their businesses or careers. Business owners share their "recipes for success" including those systems they wish they had put into practice inside their business when first starting out. Each episode concludes with guests sharing two or three practical and tactical strategies they would recommend to brand new business owners in order to best ensure success in their new business and careers. Onward Nation provides business owners with the strategies and tactical step-by-step "recipe" that will help anyone make their business more systematic, predictable, measurable, and repeatable.
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Jun 5, 2018

You may have heard me recently talking about point-of-view (POV) — why it is so important — and what can happen to a business if the owner doesn’t get serious about defining it — and building a strategy around it.

Without a clearly defined POV, you will not be able to attract or retain the clients and prospects you want — and your biz dev strategy will suffer as a result.

But...if you and your team do the hard work to gain clarity around your POV...why you do what you do...who you do it for...and for whom you don’t do it for...you will be able to attract the clients and prospects to your business who are exactly aligned with the sweet spot of your business.

Originally, I considered making today’s episode a solocast -- where it would be just you and me exploring a topic without a guest. But — I changed my mind because I wanted you to have the benefit of getting some additional perspectives on this very critical topic...and I wanted you to get the perspectives from someone who has a real depth of knowledge not only in point-of-view and why it matters, but in business development, and in branding.

So my guest for today’s episode is Drew McLellan. You may remember Drew from several other Onward Nation episodes -- in fact...this is Drew’s 5th visit to Onward — more than any other guest.

Drew is one of my most influential mentors -- and -- he works in the trenches with my leadership team and me helping us build and scale Predictive ROI. Without a doubt...his insights, knowledge, and wisdom have been critical to our success over the last five years.

Drew is the CEO at Agency Management Institute and has owned and operated his own marketing agency over the last 23 years. He has written two books and has been featured in the New York Times, Forbes, Entrepreneur, Fast Company, and Fortune Small Business. The Wall Street Journal called Drew’s blog “One of the 10 blogs every entrepreneur should read.”

What you'll learn about in this episode:

  • Why every business has a point-of-view — whether they have identified it or not
  • How the brand of the business is grounded in the “why” the company exists
  • How the process of gaining clarity around the POV of the business should be collaborative
  • The questions you and your team should ask each other during the process of defining your POV
  • Why business owners should then take their POV and “plant their flag” with it by producing cornerstone content that cements their flag in firm ground
  • Why true thought leaders are more than one-trick ponies — their content is available across multiple channels
  • Why your content strategy needs to be channel agnostic
  • What it means to be “intentional” about creating content around your POV
  • How great marketing “repels” customers you would never been able to make happy
  • How business owners can increase their opportunity for success by creating a POV that enables them to niche down

Ways to contact Drew:

Jun 4, 2018

Connor Gillivan is the co-founder and Chief Marketing Officer of FreeeUp.com — the top marketplace to hire pre-vetted freelancers online in eCommerce, Amazon, digital marketing, advertising, web development and design. He has sold over $30 million online, has hired hundreds of freelancers to build his companies, is a published author, and is the owner of ConnorGillivan.com — a blog where he shares industry insights on lessons he’s learned in growing his first Amazon business and FreeeUp.com.

What you'll learn about in this episode:

  • Why Connor and Nathan founded FreeeUp.com and what makes it unique
  • How FreeeUp.com offers 85 different freelance skill sets
  • How short term planning and sharing ideas with others keeps you focused on your goals
  • The importance of having an accountability partner
  • Why having an outlet such as exercise at the end of your day to decompress is important
  • The importance of building relationships with your customers
  • How having a referral program and building partnerships can help your business grow
  • How you can build your business without needing an expensive advertising campaign
  • Why you need to surround yourself with people that compliment your skills
  • Why you need to be willing to let go of things in your company that are not working

Ways to contact Connor:

Jun 1, 2018

Our special encore guest today is Nick Sonnenberg. He is a serial entrepreneur with a passion for creating companies that disrupt the way people live. Nick is the co-founder of Leverage and the co-author of the book “Idea to Execution”. His personal mission is to help busy entrepreneurs and executives optimize their lives in a meaningful way and help them go from idea to execution in as few steps as possible. Now...you may remember Nick and the wisdom he shared during Episode 431. If you haven’t listened to, studied, and applied all he shared during our first interview...I highly encourage you to add Episode 431 to your list of vital priorities.

What you'll learn about in this episode:

  • The benefits of documenting, optimizing, and automating your processes
  • The importance of having employees rotate throughout the company
  • How success can be defined as working on the things you are passionate about
  • Why there are many more levels to success than just the money component
  • Why you always need to remain open minded and a constant learner
  • The benefit of writing down your processes and handing it over to someone else to review
  • The three processes every company could start evaluating and improving
  • Why every company needs to have effective communication
  • Steps you can take to get your business as efficient as possible
  • The importance of giving your employees more ownership and responsibility

Ways to contact Nick:

May 30, 2018

Tom Carmazzi is the CEO of Tuthill Corporation, a privately held and 4th generation manufacturer of industrial products. His role is to bring to life the COMPASS of the corporation. The COMPASS is Tuthill’s version of a vision and mission statement, however, it is radically different from the norm. Their version is all about “ALIVENESS” with a “Purpose to Wake the World.” This HUGE undertaking requires a culture where folks want to live into their full potential not only for the company, but for their families, their communities, and the world.

What you'll learn about in this episode:

  • Why grace, gratitude, and love should be core components in your company culture
  • The importance of accepting feedback and making changes where necessary
  • Why you need to have daily discipline and accountability to stay the course
  • Why your company structures and processes should have the goal of getting people together in relationships to bring their best
  • How removing the fear from your employees helps them perform in remarkable ways
  • Why Tom feels that when we come alive, the world comes along
  • How vulnerability-based trust helps break down fear
  • Why you have to go first and model the culture you want for your business
  • The importance of being in the moment
  • Why you need to trust yourself

Ways to contact Tom:

May 25, 2018

Dr. Steve Bistritz is the Founder and President of SellXL, a sales training and consulting firm for professional salespeople selling in a business-to-business environment. He has more than 40 years of high-tech sales, sales training, and sales management experience, including 27 years with IBM. He is also co-author of the best-selling sales book, “Selling to the C- Suite,” and the 2nd edition was just released.

What you'll learn about in this episode:

  • How writing a book can help your business by building credibility
  • Why you need to get involved in the project early when selling to the C-Suite
  • The importance of having a strong presence on LinkedIn
  • Why companies are looking for the value you will bring to them
  • How sales people identify the relevant executive for the sales opportunity
  • How to take your cornerstone content and spread it across many platforms
  • How to gain credibility with a C-Suite Executive
  • Why referrals become your best source of your next client
  • Why organization is a critical skill to master
  • The importance of doing everything for your client in a responsive and responsible way

Ways to contact Steve:

May 23, 2018

John Lincoln is the Co-founder and CEO of Ignite Visibility, a leading digital marketing agency that was ranked as the 698th fastest growing private company in America on the Inc. 5000 list in 2017. He’s also a digital marketing teacher at the University of California San Diego and author of the book, “Digital Influencer: A Guide to Achieving Influencer Status Online.” John has worked with hundreds of companies, ranging from startups to household names, and has won awards in search engine optimization, conversion rate optimization, analytics and social media. He’s also been featured on Forbes.com, Entrepreneur.com, and Inc.com.

What you'll learn about in this episode:

  • Why John decided to step out of the box and make movies around SEO and social media
  • The positive outcomes of making the SEO and social media movies
  • How the documentaries have impacted John’s business, Ignite Visibility
  • The importance of being unique to stand out in the marketing space
  • The importance of finding everyone you need to influence to be successful in your space
  • Why John felt compelled to write his book “Digital Influencer: A Guide to Achieving Influencer Status Online”
  • What skill sets are needed to achieve influencer status
  • Why you need to be willing to put yourself out there and not care what others think
  • The importance of paying close attention to your daily analytics
  • Why you need to find what works, look at your numbers and then scale it

Ways to contact John:

May 21, 2018

Jeanne Bliss is the President of CustomerBliss, where she guides C-Suite and Chief Customer Officers around the world on earning business growth by improving customers’ lives. She pioneered the role of Chief Customer Officer, holding the first ever CCO role for over 20 years at Lands’ End, Microsoft, Coldwell Banker, and Allstate where she drove achievement of 95 percent loyalty rates. Jean is a sought after speaker and thought-leader, co-founder of the Customer Experience Professionals Association, and the author of three best-selling books, including the newly released, “Would You Do That To Your Mother?”

What you'll learn about in this episode:

  • Why Jeanne wrote her latest book “Would You Do That to Your Mother?”
  • The importance of taking business personally
  • How Jeanne’s book “Would You Do That to Your Mother?” can be helpful to every member of your organization
  • Why you should strive for goodness driven growth within your organization
  • The importance of connecting to your mission
  • Why you need to earn the trust of your customers
  • How to become innovative to meet the needs of your customers
  • Why you need to think through the lens of your customer
  • How being deliberate in your treatment of your customers turns you into a “make Mom proud” company
  • The importance of leaders enabling their employees to bring their best selves to work

Ways to contact Jeanne:

May 18, 2018

Racheal Blackmore is the Founder and CEO of Blackmore Marketing Solutions, working with a limited number of clients to explode their brand, voice, and story through what she calls the omni-present digital footprint. She’s a successful copy and content writer specializing in brand recognition and digital marketing. Over the past 10 years, Racheal’s owned and managed businesses as well as ghost written for hundreds of companies, bloggers, and solopreneurs.

What you'll learn about in this episode:

  • Why vanity likes and content do not translate into sales
  • How merging content, copy and true followers helps businesses grow
  • The importance of posting content that is relevant to your business
  • Why you need to share your business story
  • Why your business needs a content mission statement
  • How businesses create followers with content that resonates with customers
  • The benefits of outsourcing as much as you can once you have your mission statement
  • The value of consistently producing great content and engaging with your audience
  • How often you should be posting on social media
  • How taking on the hard things in your business can lead to your biggest wins

Ways to contact Racheal:

May 16, 2018

Our special encore guest today is Sheryl O’Loughlin. She is a serial entrepreneur and author of KILLING IT! An Entrepreneur’s Guide to Keeping Your Head Without Losing Your Heart. She has served as the CEO of Clif Bar, where she led the concept development and introduction of Luna bars. Sheryl is currently CEO of REBBL, a fast-growing maker of plant-based drinks. Now...you may remember Sheryl and the wisdom she shared during Episode 428. If you haven’t listened to, studied, and applied all she shared during our first interview...I highly encourage you to add Episode 428 to your list of vital priorities.

What you'll learn about in this episode:

  • How to get through challenging situations one step at a time
  • The importance of nurturing the people you work with so they are able to share their feelings
  • The vital role culture plays in your business
  • The importance of hiring people who have experience in scaling a businesses
  • Why as a company you have to stand behind your brand to gain customer loyalty
  • The importance of surrounding yourself with the right board and the right investors
  • Why you need to keep your board and investors up to date every step of the businesses journey
  • Why you need to think of your board and investors as a team
  • How REBBL was created as a tool to help combat human trafficking
  • How creating a business to do good in the world affects your company culture

Ways to contact Sheryl:

May 14, 2018

Lane O’Bryon is the president and founder of Capital Connection, providing access to the best sources of real estate capital. He’s been active in the lending industry for over 17 years and has successfully helped thousands of his clients fund both residential and commercial transactions. Lane has also coached, mentored, and trained hundreds of finance brokers on the secrets of the top producers.

What you'll learn about in this episode:

  • How Capital Connection serves as a valuable resource for real estate investors and finance brokers
  • Why investors struggle to gain access to capital
  • The definition of a hard money loan
  • Why Lane feels crowdfunding and peer-to-peer lending will be the lending of the future
  • Why many of the lending platforms are not good at marketing
  • The typical investor profile that Capital Connection works with
  • Why banking restrictions have left many investors needing to seek funding from an alternative source
  • Why business owners who are interested in real estate investing need to have a strategy
  • The importance of reaching out to experts and educating yourself before investing in real estate
  • Why you should start small when getting into real estate investing

Ways to contact Lane:

May 11, 2018

Jeff Piersall is the Founder and CEO of SCB Marketing, an award-winning, multimillion-dollar integrated media and marketing company that connects, empowers and educates entrepreneurs, business leaders, and communities through its four business and lifestyle journals, numerous specialty publications, and marketing services. He is co-author of the new book, “Dogs Don’t Bark at Parked Cars: Your GPS in an Era of Hyper-Change” - a motivational guide for success in a continually changing business environment that transcends generations and professions.

What you'll learn about in this episode:

  • The purpose and mission behind “Dogs Don’t Bark at Parked Cars: Your GPS in an Era of Hyper-Change”
  • The biggest drivers of change that will affect businesses in the future
  • The impending impact of 70 percent of existing businesses changing hands or going out of business over the next 8 years
  • Why a large number of companies have gone extinct due to changing technology
  • The four pillars of freedoms and why they are important
  • The importance of business owners’ ability to communicate and build relationships
  • Why validating employees desires is an important skill for business owners to master
  • How the power of synergy shows employees the importance of working as a team
  • Why you have to lead from a position of influence and not imposition
  • Why as an entrepreneur your responsibility is “why” and “what”

Ways to contact Jeff:

May 9, 2018

James Whittaker is the author of the newly released book “Think and Grow Rich: The Legacy” and co-executive producer of the film of the same name. With a diverse entrepreneurial background, he’s launched successful companies and products across a range of industries. James has also interviewed more than 100 of the world’s leading athletes, entrepreneurs, and business leaders to unlock their secrets to success. His mission is to share the success habits of high performers to give people of all backgrounds the tools to take ownership of their financial, physical, and mental health.

What you'll learn about in this episode:

  • How all works in the self-help field stem from “Think and Grow Rich” by Napoleon Hill
  • The importance of finding a way to connect with your audience
  • How success can be obtained by a consistent application of a proven set of success principles
  • Why you need to be mindful of the people you spend the most time with
  • Why James feels the first principle of desire in “Think and Grow Rich” is important
  • The importance of giving of yourself unconditionally without expecting anything in return
  • The importance of never accepting temporary failure as permanent defeat
  • How James worked on updating “Think and Grow Rich” with stories of today
  • Why we are not defined by our past actions, we are defined by our future decisions and actions
  • Why James feels one of the most important success habits is unwavering self-belief

Ways to contact James:

May 7, 2018

Matt Heinz is the President and Founder of Heinz Marketing, with 20 years of marketing, business development, and sales experience from a variety of organizations and industries. He is also a speaker, author, and nationally recognized, award-winning blogger. Matt has helped organizations such as Amazon, Seagate, Morgan Stanley, The Bill & Melinda Gates Foundation and many others create predictable, repeatable sales & marketing engines to fuel growth and is also a repeat winner of Top 50 Most Influential People in Sales Lead Management and Top 50 Sales & Marketing Influencers.

What you'll learn about in this episode:

  • The importance of creating a business that allows you to live the life you want
  • Why working with clients that respect your values and your team is important
  • The power of recognizing the work of your team members on a daily basis
  • The importance of regularly reinforcing your core values
  • Why Matt creates a “daily do” list each day
  • The importance of staying calm in moments of turmoil
  • Why you need to define and understand your “why”
  • Why you need to create your business with intentionality
  • The benefit of changing your mindset from the fear of missing out, to the joy of missing out
  • The importance of having a list of daily priorities to ensure the most critical tasks get done

Ways to contact Matt:

May 4, 2018

Ray Rothrock is CEO of RedSeal, a premier cybersecurity analytics platform. RedSeal’s corporate customers span the finance, utility, technology, and retail sectors and their government clients include defense, intelligence, and civilian agencies. He is also author of the newly released book, “Digital Resilience: Is Your Company Ready for the Next Cyber Threat?”

What you'll learn about in this episode:

  • Why you can’t predict where the next cyber threat will come from
  • The importance of being prepared to respond to cyber threats with the right people, systems, strategy and processes
  • How RedSeal helps businesses prepare for any potential cyber attack
  • Why the biggest cyber threat to businesses today is phishing
  • The importance of having your internet traffic filtered
  • Why some businesses should consider outsourcing their cyber security
  • Why you need to put cyber risk into numbers that management can understand
  • The important role of your Chief Information Security Officer
  • Why planning is the most critical part of being prepared for a cyber threat
  • Why ensuring the security of customers data you collect is critical

Ways to contact Ray:

May 2, 2018

Mike Robbins is the author of four books, including his latest, “Bring Your Whole Self to Work: How Vulnerability Unlocks Creativity, Connection, and Performance.” He's a former professional baseball player, sought-after keynote speaker, and thought-leader whose been working with Fortune 500 companies for the past 17 years - helping leaders, teams, and organizations thrive. Mike’s clients include Google, Wells Fargo, Microsoft, eBay, and many others.

What you'll learn about in this episode:

  • The importance of appreciating your journey while it’s happening
  • Why being fulfilled is more of an artform than a science
  • What the fundamental difference is between recognition and appreciation
  • The importance of hiring the right people that fit with your culture
  • Why you need to consciously and continuously build your culture
  • Why culture is more important than strategy
  • Why you need to bring your whole self to work
  • How psychological safety helps create high performing teams
  • Why micromanaging creates an environment where employees are afraid to make mistakes
  • Why employees are more likely to thrive in an environment where the bar is set high and your employees know you care about them

Ways to contact Mike:

May 1, 2018

Today on Onward Nation we're going to be talking about the topic of how to monetize content. It’s a big topic -- and to do it justice -- it needs to be sliced and diced into smaller bite-sized pieces.

Go here for full show notes: https://predictiveroi.com/podcasts/stephen-woessner-solocast-episode-77/

Apr 30, 2018

Brett Gilliland is founder and CEO of Elite Entrepreneurs, which specializes in helping business owners who are running companies that generate a million dollars or more in annual revenue by giving them the knowledge, tools, and processes they need grow and scale to $10 million and beyond. He’s an expert in organization development, leadership, and strategy and spent 10 years helping Infusionsoft grow from $7 million in annual revenue to over $100 million. One of Brett’s favorite professional accomplishments is co-creating Infusionsoft’s Elite Forum alongside CEO Clate Mask and building the Elite business inside of Infusionsoft.

What you'll learn about in this episode:

  • The importance of scaling a company with a culture that you are passionate about
  • How Brett’s path and journey led to him to co-create Infusionsoft’s Elite Forum
  • How Elite Forum helps small businesses scale and be built to last
  • The predictable stages that all small businesses grow through
  • The importance of transitioning your mindset from entrepreneur to CEO
  • Why you need to set your vision, enroll people in the process of that vision, and then get them to execute the vision
  • Why the number one role as a leader in your business is to set the vision
  • Why as a leader you need to ensure you are consistently reinforcing your vision
  • The importance of hiring the right employees that fit with the culture and values of your business
  • How taking a step back from the whirlwind of your business allows you to make decisions and refocus

Ways to contact Brett:

To access and download the “Stages of Small Business,” just go...

For more information about the Elite Forum...

Apr 27, 2018

Clate Mask is the CEO and co-founder of Infusionsoft, the leading all-in-one sales and marketing software built for small businesses and eight-time Inc. 500 or Inc. 5000 winner. Clate was named an Ernst & Young Entrepreneur of the Year finalist, a Top 100 Small Business Influencer by Small Business Trends, and one of the 100 Most Intriguing Entrepreneurs of 2013 by Goldman Sachs. Clate is a national speaker on entrepreneurship and small business success, and he is the co-author of the New York Times bestselling book, “Conquer the Chaos: How to Grow a Successful Small Business Without Going Crazy.”

What you'll learn about in this episode:

  • Why the challenges of being an entrepreneur never go away
  • Why every service business should build a productized component to what they do
  • The advantages of delivering your product on a subscription basis
  • The importance of targeting customers who need the product you are offering
  • Why you need to have discipline to say no to the wrong customers
  • Why businesses that have capital behind them often fail
  • The importance of being intentional and very clear about the vision for your business
  • Why you need sales, marketing automation and a CRM to grow your business
  • The importance of having the right mentors at the right time
  • How Infusionsoft continues to work to simplify growth for millions of small businesses

Ways to contact Clate:

Apr 26, 2018

Judith Humphrey is the founder of The Humphrey Group, a premier leadership communications firm. She is a communications expert whose business teaches global clients how to communicate as confident and compelling leaders. Judith is the author of three books including the upcoming “Impromptu: Leading in the Moment”, an acclaimed speaker, and a columnist for Fast Company. And in 2012, Judith was the recipient of the prestigious YWCA Women of Distinction Award for Entrepreneurship.

What you'll learn about in this episode:

  • The importance of making your message inspirational to the audience
  • Why inspirational leadership is critical
  • Why leadership today has nothing to do with your title, your rank, or your power
  • Why Judith felt it was important to write her latest book “Impromptu: Leading in the Moment”
  • Why business owners need to train and prepare themselves for impromptu speaking
  • Why listening is very important in impromptu speaking
  • The importance of knowing your audience and reading them well
  • Judith explains the 4-part template for structuring the leader script
  • Why communication is the most important skill when running a business
  • Why you should always prepare to be spontaneous in your role as an entrepreneur

Ways to contact Judith:

Apr 25, 2018

Al Harris was a founding partner of the Chicago law firm of Ungaretti & Harris, which in 2015, merged with the national law firm of Nixon Peabody. At Ungaretti & Harris, he served for many years as managing partner and then as a member of its Executive and Compensation Committees. Al is co-author with his wife, Andie Kramer, of the book Breaking Through Bias: Communication Techniques for Women to Succeed at Work, which was named one of the best business books of 2016 by Women@Work. He is also the co-author of over 150 articles and blog posts on promoting diversity and overcoming stereotypes and biases.

What you'll learn about in this episode:

  • Why Al and his wife Andie were committed to writing “Breaking Through Bias”
  • How many well intentioned businesses often times have unconscious biases
  • The importance of overcoming the affinity bias
  • How the negative bias pigeonholes women
  • How the agentic bias affects women in the workplace
  • Why every business must assume that some level of gender bias is occurring within their organization
  • The best way to try to reduce gender bias within your company
  • The importance of being careful when making decisions that affect people’s careers
  • The value of having two different individuals perform evaluations
  • Why when making career affecting decisions you should compare individuals against each other

Ways to contact Al:

Apr 23, 2018

Stephanie Chandler is the Founder and CEO of the Nonfiction Authors Association - an educational community for experienced and aspiring writers. She is the author of several books including “Own Your Niche” and “The Nonfiction Book Marketing Plan.” Stephanie has been featured in Entrepreneur and BusinessWeek and is also the Founder of the Nonfiction Writers Conference - an annual event held entirely online and this year scheduled for May 2nd through the 4th.

What you'll learn about in this episode:

  • Why Stephanie felt it was important to start her business, the Nonfiction Authors Association
  • The typical member profile for the Nonfiction Authors Association
  • Why you should consider having a book as part of your business development plan
  • How having a book makes you an instant expert
  • The importance of finding your target audience and building a community
  • How to use your book as a stepping stone to where you want your business to go
  • What are some common obstacles to writing a book
  • How you can use your blog content to help you write a book
  • The importance of building a plan and a revenue stream around your book
  • Why perseverance is the most critical skill needed to succeed

Ways to contact Stephanie:

Apr 20, 2018

Our special encore guest today is David Burkus. He is a best-selling author, a sought after speaker, and associate professor of leadership and innovation at Oral Roberts University. His forthcoming book, Friend of a Friend, offers readers a new perspective on how to grow their networks and build key connections. It can be pre-ordered right now on Amazon. His TEDx talk, Why you should know how much your coworkers get paid, has been viewed over 1.8 million times. He is a regular contributor to Harvard Business Review. Now...you may remember David and the wisdom he shared during Episode 338. If you haven’t listened to, studied, and applied all he shared during our first interview...I highly encourage you to add Episode 338 to your list of vital priorities.

What you'll learn about in this episode:

  • Why David felt compelled to write his forthcoming book “Friend of a Friend”
  • The science behind networking
  • Why you don’t have a network, you exist inside of one
  • The importance of learning how networks work and how networks provide value
  • Thinking three dimensionally about the people you know
  • What David refers to as “weak and dormant ties” and why they are important
  • Why reconnecting with your weak ties should become a habit
  • The importance of finding your own authentic way of reaching out to your connections
  • The importance of creating a diverse network
  • Why success can be defined as the balance between drive and gratitude

Ways to contact David:

Apr 19, 2018

Colin Sprake is the owner and lead trainer at Make Your Mark Training and Consulting, founded with a passion to assist entrepreneurs in realizing their full revenue and profit potential and doing it with heart. His business philosophy coupled with his results-driven business success system of live events, group accountability programs, and online trainings have created a vibrant, mutually supportive community of over 60,000 entrepreneurs across Canada and now the United States. Colin is a #1 best-selling author of four books, including Entrepreneur Success Recipe Book and is also the host of the top-rated podcast, MYM Your Business: The Brutal Truth.

What you'll learn about in this episode:

  • Why Colin lives by two key statements; be real, be vulnerable
  • Why Colin believes “your mess is your message”
  • How the events of your childhood shape the person you become
  • How you change the way you perceive events that have happened in your life
  • How to discover the obstacles that are holding you back in your business
  • How your habits will either drive you up or drive you down in every area of your life
  • Why you set intention for each hour of your day
  • How replacing a bad habit with a good habit can get you to where you want to be
  • The influential lesson Colin shares about viewing employees as team members
  • Why you should not only read your vision statement, but feel your vision statement everyday

Ways to contact Colin:

Apr 18, 2018

Good Morning Onward Nation…I’m Stephen Woessner, CEO of Predictive ROI and your host for Onward Nation. Welcome to Episode 729, which will be solocast — with a twist. If you have been listening to the show for a while now, you know that from time-to-time I change up my solocast recipe and I share an episode where I was a guest of another business owner on his or her podcast.

And I do this from time-to-time because my goal is always to be helpful to you — provide some key insights, some strategies, some new perspectives, some helpful advice or recommendations. And as much as I love going deep into a particular topic during one of our traditional solocasts…sometimes the questions asked by another host are awesome and the overall conversation would also be helpful to you, Onward Nation.

And that is what I am going to share with you this morning. My good friend, Leanne Pressly, a two time guest here at Onward Nation, invited me back from an encore interview for her show called, The Business of Craft.

I was eager to share this with you because Leanne asked me some detailed questions about how to drive revenue and make money from podcasting. You may find the strategies along with the step-by-step recipes I shared with Leanne to be helpful.

Leanne and I also go down the path of mistakes business owners need to avoid if they decide to launch a podcast as part of their cornerstone content strategy.

We even cover specific equipment and the minimal amount of tech a business owner needs to master in order to have successful podcast out in front of their business. Because being successful with your own show, Onward Nation, is less about the microphone and much more about your content strategy, who you are looking to serve, how you serve them, how you will be helpful to your audience, and then ultimately, how your podcast will drive biz dev for your company.

Which is why Leanne and I worked our way through the top three monetization strategies that my Predictive ROI team help clients get into place — and how you can do the same for your business.

And last but not least…Leanne and I confront some of the biggest obstacles to success with FEAR being the most paralyzing. Onward Nation, FEAR is nothing more than the imposter syndrome trying to rear its ugly head — so don’t let it. Leanne and I give you some tips on how to break past this obstacle.

Okay…one last thing before we dive into the discussion with Leanne…our first YouTube video will air on Thursday, May 3rd — it is in our airing schedule — we have been collecting the final footage over the last couple of weeks while we have been in Austin, Seattle, and San Diego working on-site with some of our Predictive clients as well as a couple of speaking engagements.

I am very excited to share Episode 1 of our YouTube series with you on Thursday, May 3rd — stay tuned.

Okay…now let’s dive into the conversation with Leanne Pressly and me on her show, the Business of Craft.

Apr 17, 2018

Our special encore guest today is Scott Beebe and he is the founder and head coach of MyBusinessOnPurpose.com and the host of the “Business On Purpose” podcast. He liberates Small Business owners from the chaos of working IN their business and helps to get their lives back by articulating and implementing intentional Vision / Mission / Values, Systems, and Processes. Now...you may remember Scott and the wisdom he shared during Episode 521. If you haven’t listened to, studied, and applied all he shared during our first interview...I highly encourage you to add Episode 521 to your list of vital priorities.

What you'll learn about in this episode:

  • Why you should create a vision story for your business as well as your family
  • The importance of writing your vision story down
  • How having a vision story for your family allows you to set your families course
  • Why it’s okay to either run towards your vision or away from it
  • Why vision without implementation is hallucination
  • Why you need to have awareness of what success looks like
  • How great effort combined with extensive training makes an A-player
  • Why strategy is part of Scott’s 12-week plan
  • What the makeup of a great team should be

Ways to contact Scott:

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